
estudio de caso
21 November 2025
Cómo lograr un crecimiento del 11% en la suma de las apuestas con una tragaperras de marca

Business need
mBitcasino, a global online crypto casino, offers over 10,000 games and supports Bitcoin as well as alternative cryptocurrencies like ETH, BCH, LTC, USDT, XRP, TRX, BNB, and ADA. Its portfolio, powered by leading providers, includes slots, live casino tables, live dealer shows, and classics such as blackjack, roulette, and baccarat. To keep the player experience fresh, mBit adds over 100 new titles each month.
Standing out in the crowded online crypto casino market is challenging. With so many games available, attracting new players and keeping existing ones requires offering experiences they haven’t seen before. Exclusive, high-quality content is key to building trust, increasing player loyalty, and extending lifetime value.
To address these challenges, strengthen brand identity and boost engagement, mBitcasino reached out to 1spin4win to develop a branded slot exclusively for its platform. The operator requested that the game feature its mascot, a smiling gold coin named Mr. Bitty. Highlighting the recognizable signature character would help build stronger brand associations and increase awareness among players.
Solution
1spin4win created a branded online slot fully tailored to mBitcasino’s visual style and audience gameplay preferences. Our team handled the entire development cycle — from initial concept and design to game assembly and implementation — completing the project in 1.5 months.
To ensure the game’s success and resonance with the client’s audience, we took extra time to help mBitcasino select the optimal, crypto-friendly slot mechanics. Based on insights into the preferences and behaviour of mBitcasino’s players, 1spin4win suggested the Allways mechanic, where winning combinations occur anywhere on the adjacent reels from left to right.
This mechanic has proven popular among 1spin4win players across multiple projects. The beauty of Allways is that players don’t need to memorize specific paylines, making the game accessible and enjoyable for all types of players, especially beginners. It also adds excitement and an element of surprise, as every spin has the potential to result in a reward.
Another critical aspect of developing the branded slot was ensuring well-balanced gameplay, a hallmark of all 1spin4win titles. The final product features high volatility, a 97.2% RTP, and a maximum multiplier of x4,500 — one of the highest in our portfolio. Big multipliers are particularly valued by crypto players, who appreciate the potential for substantial rewards.
This combination delivers a win-win experience, keeping gameplay exciting and appealing to players while offering strong performance for the online crypto casino.
Next, we proceeded to the design phase of the project. We created and refined concept sketches per the client’s brand book, following 1spin4win’s minimalist design philosophy — immersing players in the game without distracting them with excessive visuals or sounds. The final design is modern, clean, and tailored for crypto players, subtly incorporating elements like Bitcoin to resonate with the audience.
Our key priority was to highlight mBitcasino’s signature mascot, Mr. Bitty. To ensure it harmonized with the other game symbols, we enhanced it with golden tones and volume. All adjustments were approved in close collaboration with mBitcasino, reflecting a smooth and professional creative process.
The final, blockchain-ready slot featured:
- Custom UI/UX and sound design inspired by mBitcasino’s identity
- Provably fair mechanics, fully compatible with crypto transactions
- Multilingual and multi-currency support, including BTC, ETH, and USDT
Resultados
Para evaluar el our team compared its metrics with those of other 1spin4win’s titles released in December 2024, such as Classic Christmas Hold and Win, Christmas Gems Hold and Win, and Cash'n Fruits Fortune 100. We analyzed the results for the first 31 days after each slot’s launch on the platform. de la tragaperras de la marca mBitcasino, nuestro equipo comparó sus métricas con las de otros títulos de 1spin4win lanzados en diciembre de 2024, como Classic Christmas Hold and Win, Christmas Gems Hold and Win y Cash'n Fruits Fortune 100. Analizamos los resultados de los 31 primeros días después del lanzamiento de cada tragaperras en la plataforma.
Diamantes mBit
Resumen:The following outcomes demonstrate how branded games can drive both player acquisition and retention rate growth while boosting brand visibility and overall profitability. Investments in branded slots like mBit Diamondscan deliver significant increases in player numbers, GGR, and overall betting activity.
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Rendimiento de los juegos




The branded mBit Diamonds outperformed all the other games, even compared to the seasonal titles,La marca mBit Diamonds superó a todos los demás juegos, incluso en comparación con los títulos de temporada, que suelen registrar un aumento de actividad durante el período navideño. Esto refleja un aumento general de , con el impacto particularmente visible en las métricas de las franjas horarias estacionales.
«Desde su lanzamiento, el juego ha demostrado un rendimiento estable y fiable. En 2025, se convirtió en uno de los juegos personalizados más jugados de nuestra cartera y se clasificó como el tercer título más alto en términos de número de apuestas, lo que confirma tanto su atractivo para los jugadores como su impacto comercial. La colaboración con 1spin4win fue perfecta, y su experiencia desempeñó un papel clave en el éxito del juego».
Representante de mBitCasino
Conclusiones clave
- Las tragaperras de marca son una poderosa herramienta de marketing para powerful marketing tool for online crypto casino operators, combining engaging gameplay with brand storytelling. operadores, que combinan una jugabilidad atractiva con la narración de la marca.
- Con las máquinas tragamonedas de marca, los operadores pueden aumentar la participación y la lealtad sin agregar una carga de trabajo técnica adicional.grow engagement and loyalty without adding extra technical workload.
- El caso mBit Diamonds demuestra que un a branded online slot can outperform even popular seasonal releases during peak months, such as December and January, proving the effectiveness of such titles at any time of year. puede superar incluso a los lanzamientos de temporada más populares durante los meses de mayor actividad, como diciembre y enero, lo que demuestra la eficacia de estos títulos en cualquier época del año.
- Presentar una mascota de casino, en lugar de confiar únicamente en el color o la marca basada en el logotipo, abre más posibilidades creativas en more creative possibilities in branded slot game development and helps build stronger visual brand associations and player recall. y ayuda a crear asociaciones visuales de marca más sólidas y a fomentar el recuerdo de los jugadores.
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